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True Gamers

Overview
Details
Terms
About
Bonuses
Team

True Gamers

Coming Soon
UAE

New generation of esports spaces

Updated on 30 Jun 2025

Vladislav Belyanin

Vladislav Belyanin

CPO True Gamers

“You can play at home. But nothing compares to the atmosphere of a club where people come together around a shared passion. That’s what we’re building at True Gamers.”

Min. investment pending

True Gamers
Coming Soon
Startup
Games
UAE

Updated on 30 Jun 2025

About

Holding company managing an international chain 
of computer clubs and gaming cafes.

The company's goal is to transform the entertainment industry by becoming the number one brand in the growing computer club market.

What are we investing in?

We are opening an investment round to launch a new True Gamers club in Dubai — located in The Meadows Village Mall, a high-traffic area with a strong family audience.

The Meadows is a prestigious residential area with modern villas, schools, cafes, and fitness centers. The shopping mall attracts daily visits from families, teenagers, and young adults — making it an ideal location for a next-generation gaming club.

Size: 51 m² (550 sqft)
• Format: TG Cafe — a cozy space for teenagers, students, and casual gamers
• Launch target: Q4 2025

Target investment amount: $340,000
(depending on equipment configuration, fit-out, and café setup)

Budget includes:

• Renovation and interior adaptation

• Equipment purchase and installation 

• Licensing and business setup

• Branding and marketing launch

• Initial working capital

Expected payback period: 14–18 months based on proven TG club performance in the UAE
Additional revenue streams: drinks, snacks, tournaments, space rental

Club Format

Why choose a gaming club over home play?

You can play at home — but playing in the club is just better. Gaming experience in the club is unique and community-driven – it's like watching a movie in the cinema or having a coffee in the coffee shop. 

Customer profile

Key benefits for players

• Opportunity to participate in local network tournaments 
• Tournament practice 
• Space for work, study, and recreation 
• Chance to earn money 
• Socializing with peers 
• A place to keep their child and teenager occupied

Building a leading brand across EMEA and the US

• Providing high-quality gaming stations and comfortable clubs 
• Supporting the gaming community and holding regular tournaments 
• Cloud kitchen and full food and coffee menu – up to 40% of our revenue comes from food and drinks 
• Experience scaling through franchising provides rapid entry into new markets

Market

We plan to capture 10% of the US, European and MENA market by 2030.

Business model

Traction

• YoY Growth: 150% (2024–2025)

• Own clubs in the UAE since 2023 (0 to 15)

• Franchise sold in CIS in 2019–2022 (0 to 100) 

• Presence in 5 countries

Roadmap

 

Bonus depending on investment amount 🎁

Investing in a Gaming Club Isn’t Just About Returns — It’s About Enjoyment, Too.

Depending on the amount you invest, you’ll receive exclusive access to our gaming space in Dubai.

💰 $500 — Trial Access
🔹 10 hours of club gameplay
🔹 A chance to feel the atmosphere and meet the community

💰 $5,000 — Extended Access
🔹 50 hours of gameplay
🔹 Priority booking for tournaments and events
🔹 Personal club card with bonuses

💰 $50,000 — Gold Investor Card
🔹 Unlimited Gold Card for 5 years
🔹 Unlimited gaming time
🔹 VIP access to private events and tournaments
🔹 Invitation to the annual investor meetup

⚡️ This is more than just an investment.
It’s your entry into a new kind of space — where gaming, connection, and the future of cyber culture come together.
 

Team
Anton Vasilenko
Anton Vasilenko
CEO True Gamers
Graduate of Bauman Moscow State Technical University, serial entrepreneur with over 450 branches in his portfolio (Cluborg Group). Two brands were included in the TOP 7 most profitable franchises in the CIS according to Forbes.
Vladislav Belyanin
Vladislav Belyanin
CPO True Gamers
Esports player, ex-CMO Cluborg Group.
Artem Merkulov
Artem Merkulov
COO
Graduate of Moscow Institute of Physics and Technology, over 15 years of experience, led the AI strategy for Big Data CoE, ex-EPAM Systems.
Vladislav Belyanin

Vladislav Belyanin

CPO True Gamers

“You can play at home. But nothing compares to the atmosphere of a club where people come together around a shared passion. That’s what we’re building at True Gamers.”

Details

Date of Formation

2019

Employees

100+

Target investment amount

$340,000
Terms

Profit potential

Medium

Risk potentinal

Medium

True Gamers

Coming Soon
UAE

New generation of esports spaces

Updated on 30 Jun 2025

Vladislav Belyanin

Vladislav Belyanin

CPO True Gamers

“You can play at home. But nothing compares to the atmosphere of a club where people come together around a shared passion. That’s what we’re building at True Gamers.”

Min. investment pending